Why M4V Files Are Limiting
You downloaded a video from iTunes but now you can't edit it in your video software. The file is M4V format, and many editing applications simply won't recognize it.
M4V is Apple's proprietary video format tied to iTunes. While it works fine within Apple's ecosystem, it creates problems when you need to do anything else with your videos. Converting to MOV format removes these barriers and gives you a universally compatible file.
How to Convert M4V to MOV
- Upload your M4V file - Drag and drop or select from your device
- Confirm MOV as output - MOV is preselected for maximum compatibility
- Download your converted video - Ready to edit and share anywhere
The entire process takes seconds. No software installation, no account creation required.
M4V vs MOV: Understanding the Difference
Both formats are Apple container formats, but they serve different purposes:
- M4V - iTunes-specific, often has DRM protection, limited codec support (H.264, AAC, AC-3)
- MOV - Professional format, no DRM restrictions, supports ProRes, H.264, AAC, PCM and many more codecs
In our testing, MOV files work seamlessly with Final Cut Pro, iMovie, DaVinci Resolve, and Adobe Premiere. M4V files often get rejected or require workarounds.
When You Need This Conversion
Video Editing Projects
Professional editing software like Final Cut Pro and Premiere Pro prefer MOV format. If you're building a project that includes iTunes content, converting to MOV ensures smooth importing and editing.
Cross-Platform Sharing
While M4V is Apple-only, MOV works on Windows Media Player, VLC, and most video players. Share with Windows users without compatibility headaches.
Archiving Your Video Library
MOV is a more stable choice for long-term storage. It's a professional standard that won't be deprecated and doesn't tie your files to any particular service.
Quality Considerations
Since M4V and MOV are both container formats, your video quality depends on the codec inside. Our converter preserves the original video and audio streams whenever possible, maintaining the quality of your source file.
For already compressed iTunes purchases, expect the same quality in your MOV output. No additional compression is applied during container conversion.
Alternative Conversions
Depending on your needs, other formats might work better:
- M4V to MP4 - Best for web sharing and maximum device compatibility
- M4V to MKV - Ideal for storing multiple audio tracks and subtitles
- M4V to WEBM - Optimized for web browsers and streaming
Choose MOV when you specifically need Apple ecosystem compatibility or professional video editing support.
Works in Any Browser
Convert M4V to MOV directly in your browser:
- Windows, Mac, Linux, Chromebook
- Chrome, Firefox, Safari, Edge
- iPhone, iPad, Android tablets
No downloads required. Your files are processed locally for privacy and speed.