Apple Videos Not Playing on Windows?
You received a video from an iPhone or Mac, but Windows Media Player shows an error or won't play it at all. The file is in MOV format-Apple's native video container-and Windows doesn't always handle it smoothly.
Converting MOV to WMV solves this instantly. WMV is Microsoft's video format, designed specifically for Windows. It plays natively in Windows Media Player without additional codecs, plugins, or software installations. If you work with MOV files regularly on a Windows machine, WMV is often the most hassle-free option.
How to Convert MOV to WMV
- Upload your MOV file - Drag and drop or click to select your QuickTime video
- Select WMV as output - WMV is pre-selected as your Windows-compatible format
- Download your video - Your video is now ready for Windows Media Player
The entire process happens in your browser. No software to install, no account required, no waiting for email downloads.
Why MOV Files Cause Problems on Windows
MOV is Apple's QuickTime container format, developed in 1991. While it's excellent for Apple devices and professional video editing, Windows support has always been inconsistent:
- Windows Media Player - Cannot play most MOV files without third-party codecs
- Older Windows versions - Windows 7 and earlier have no native MOV support
- Corporate environments - Many IT departments restrict codec installations
- Email attachments - Recipients on Windows may see corrupted or unplayable files
WMV (Windows Media Video) was developed by Microsoft specifically for Windows playback. In our testing, WMV files play instantly on every Windows machine without any additional software-from Windows 7 through Windows 11.
MOV vs WMV: Technical Comparison
Both formats are video containers, but they serve different ecosystems:
MOV (QuickTime)
- Developed by Apple in 1991
- Supports H.264, MPEG-4, ProRes, and other codecs
- Native to macOS, iOS, and professional editing software
- Excellent quality but larger file sizes
- Limited Windows compatibility without additional software
WMV (Windows Media Video)
- Developed by Microsoft in 1999
- Uses Windows Media Video codecs (WMV7, WMV8, WMV9)
- Native to all Windows versions
- Smaller file sizes with comparable quality
- Supports DRM for content protection
In our testing, converting a 100MB MOV file typically produces a 60-80MB WMV file at similar visual quality. WMV's compression is more efficient for the Windows playback pipeline.
Common Use Cases
Sharing Videos with Windows Users
Your colleague recorded a presentation on their Mac. You need to view it on your Windows work computer. Converting to WMV ensures the video plays immediately without IT support or codec installations.
Archiving for Windows Media Center
Building a video library on a Windows media server? WMV integrates seamlessly with Windows Media Center and other Windows-based media systems. No transcoding needed during playback.
PowerPoint Presentations
Embedding MOV files in PowerPoint on Windows is problematic-they often won't play on other machines. WMV embeds reliably and plays consistently across Windows computers during presentations.
Legacy System Compatibility
Many businesses still run Windows 7 or earlier. WMV is the safest format for videos that need to play on older Windows installations without any software updates.
Quality Expectations
WMV uses lossy compression, so there's always some quality reduction when converting from MOV. However, the difference is typically imperceptible for most use cases:
- Standard videos - No visible quality loss at default settings
- High-motion content - Sports and action may show minor compression artifacts
- Professional editing - For editing workflows, consider MOV to MP4 instead for broader compatibility with better quality retention
In our testing with 1080p MOV files, the converted WMV maintained excellent visual quality while reducing file size by 20-40%. The compression is particularly efficient for talking-head videos and presentations.
When to Choose a Different Format
WMV is ideal for Windows-only playback, but other formats may be better for certain scenarios:
- Cross-platform sharing - Convert to MP4 if recipients use both Windows and Mac
- Web streaming - WEBM format is optimized for browsers and uses less bandwidth
- Maximum compatibility - MP4 with H.264 plays on virtually every device manufactured after 2010
- Video editing - Keep the original MOV for editing, convert to WMV only for final distribution
Choose WMV when you know the audience is primarily Windows users and playback simplicity is the priority.
Batch Conversion
Have multiple MOV files from a project or event? Upload them all at once. Our converter processes multiple files in parallel, converting your entire collection to WMV format. No need to convert one video at a time-batch processing saves hours when working with large video libraries.
Works on Any Device
Convert MOV to WMV directly in your browser:
- Desktop - Windows, Mac, Linux, Chromebook
- Browsers - Chrome, Firefox, Safari, Edge
- Mobile - iPhone, iPad, Android (for smaller files)
The conversion happens locally in your browser using modern web technologies. Your videos aren't uploaded to remote servers-they stay on your device throughout the process.